macbeth :: essays research papers

A Shakespearean tragic hero may be defined as â€Å"an exceptional being of high degree† who contributes to his own degeneration and illustrates a personality flaw. The character of Shakespeare’s Macbeth is in all ways the perfect example of a tragic hero. His greatness and bravery in battle for his country ultimately leads him to be a great thane and eventually a powerful king, making his actions have a significant impact on a country. Macbeth’s ambition on becoming a king leads to an obsession to remain in his current position. His ambition comes to a point where he falls to the temptation of evil which leads to Macbeth’s inevitable downfall. At the beginning of the play, Macbeth is portrayed as a brave man whose performance in Scotland’s battle is celebrated. This is clearly evident from the courage in defense of Scotland in the opening scene. A wounded solider describes Macbeth’s actions as â€Å"Cannons overcharg’d with double cracks ... Doubly redoubled strokes upon the foe† Act 1, scene 2, line 37-39 With such positive feedback from the battle, King Duncan can not help but be joyous towards Macbeth and his soldiers. His response to the valiant news is giving him a title which upbrings him from his present position â€Å"No more thane of Cawdor shall deceive ... and with his former title greet Macbeth... What hath lost noble Macbeth hath won† Before the hearing of his new title, Macbeth as well as his partner Banquo encounter three witches who give Macbeth a look of what his future beholds. With each word spoken from the witches, the importance he holds for Scotland increases. From Thane of Glamis, to Thane of Cawdor and eventually the all and mighty king. With all the praises he receives and learning about his new title, Macbeth’s ambition to become a powerful king can not help but rises. Macbeth wins a battle and proves loyal to Duncan, however his ambition to become King is too strong to keep his morals. When his ambition is associated with the witch’s prophecies, his morals become non-existent for he is easily persuaded into what he wants to hear. For a moment Macbeth’s ambition takes over, when the thought of killing Duncan comes across his mind, however morality takes over. â€Å"Why do I yield to such suggestion whose horrid image doth unfix my hair... If chance will have me king, why, chance may crown me, without my stir† In spite of this, Macbeth’s moral decision is clouded by his ambition once again when he hears of Malcolm’s succession to the throne.

Marketing Plan for a Premium (Branded) Product

Table of Contents No| Tittle| Pages| 1. 0| Executive Summary| 5| 1. 1~1. 2| Objectives ~ vision and mission| 5| 2. 0| Company Summary| 6| 2. 1| Background| 6| 2. 2| Company Locations and Facilities| 6| 3. 0| Products and Services| 7| 3. 1| Products Description| 7| 3. 2| Competitive Comparison| 8| 3. 3| Supply and Demand Details| 9| 3. 4| Technology Needs| 10| 4. 0| Market Analysis| 11| 4. 1| Target Market| 11| 4. 1. 1| Target Market Segment Strategy| 11| 4. 1. 2| Market Needs| 11| 4. 1. 3| Market Trends| 11| 4. 1. 4| Market Growth| 12| 4. 2| Industry Analysis| 13| 4. 2. 1| Industry Participants/Key Players| 13| 4. 2. | Main Competitors/Competitive Analysis| 13| 5. 0| Strategy and Implementation Summary| 14| 5. 1| Marketing Strategy| 14| 5. 2| Pricing Strategy| 15| 5. 3| Promotion Strategy| 15| 5. 4| Distribution Patterns| 15| 5. 6| Sales Strategy| 16| 5. 7| Sales Forecast| 16| 5. 8| Sales Programs| 16| 6. 0| Web Plan Summary| 17| 6. 1| Website Marketing Strategy| 17| 6. 2| Developmen t Requirements| 17| 7. 0| References| 18-20| 1. 0 Executive Summary 1. 1 Objectives My objective is to collect and research information to understand Audi Company better in terms of their company background, product and services and their marketing strategy.Examples are like their technology, competitors pricing, sales figures market growth and many more. 1. 2 Vision and Mission Vision: â€Å"Audi – the premium brand† Mission: â€Å"We delight customers worldwide† 2. 0 Company Summary 2. 1 Background Audi is under a parent company named Volkswagen Group which is a German automobile manufacturing company. Audi is a manufacturer of exquisite cars – beautiful, sophisticated machines that embody technological perfection. Audi is the Premium brand growing most rapidly and on course to become the world’s most successful Premium manufacturer.Audi has been recognised by the European Union for outstanding environmental protection, based on its long traditio n of minimising and reusing production waste. 2. 2 Company Locations and Facilities The worldwide network of Audi sites comprises the two German plants in Ingolstadt and Neckarsulm, as well as seven production facilities in Gyor (Hungary), Brussels (Belgium), Changchun (China), Aurangabad (India), Bratislave (Slovakia), Martorell (Spain) and Indonesia. 3. 0 Products and Services 3. 1 Products Description Type| Audi Q5 2. 0 TFSI Quattro (225PS)| Vehicle Type| Sport Utility Vehicle (SUV)|Transmission| 6-speed manual| Year| 2011| Price(RM)| 328,000| Engines| 1,984  cc (1. 984  L; 121. 1  cu in) I4 turbo| Acceleration(0-60mph)| 7. 0 sec| Maximum Speed| 130 mph| Tank Capacity| 75| Weight| 1850| Audi Q5 2. 0 TFSI Quattro (225PS) is a sport utility vehicle (SUV). The transmission for the car is 6-speed manual. Not only that, the Audi Q5 engine is 2. 0 litre engines comes with a turbo system which boost its engine capability, the acceleration from 0-60mph is 7. 0 per second and the ma ximum speed is 130mph which is approximately 233kmh while the tank capacity is 75 litres and the weight is 1850kg. 3. Competitive Comparison Type| Range Rover Evoque| Porsche Cayenne| Vehicle Type| Sport Utility Vehicle (SUV)| Sport Utility Vehicle (SUV)| Transmission| Six-speed Automatic| Eight-speed Tiptronic S with Auto start/stop function| Year| 2012| 2012| Price(RM)| 363,888| 570,000| Engines| 2. 0L Si4 4-cylinder petrol engine| 3. 6L V6| Acceleration(0-100km/h)| 7. 6 sec| 7. 5 sec| Maximum Speed| 217 km/h| 230 km/h| Tank Capacity| 70| 100| Weight| From 1640| 2030| 3. 3 Supply and Demand Details Audi Q series Annual Sales in all countries Production (unit)| Year| Year| Vehicles (Audi)| 2011| 2010| Q5| 183,678| 154,604|Q7| 53,703| 48,937| Q3| 19,613| -| Total Audi Q series| 256,994| 203,541| Based on the table above, Audi Q series annual sales for the model Q5 had increase from 154,604 for the year 2010 to 183,678 for the year 2011. The different of annual sales between year 201 0 and 2011 is 29,074 which means the supply and demand for year 2011 had increase. The total annual sales of Audi Company for 2010 are 203,541 whereas for the year 2011 is 256,994. The table above show that the total annual sales of the company had also increase 53,453 which mean the supply and demand of the cars increase from the year 2010 to 2011. . 4 Technology Needs As technology needs for the model of Audi Q5 is the engine. The engine Audi Company use for Q5 is 2. 0 litre engines comes with a turbo system which boost its engine capability and turbocharging for more power and greater efficiency   is a development of the engine that powers the likes of the current Audi TT and Volkswagen Golf GTI. The engine’s power and performance will be from 0-60mph is 7 seconds and the top speed will be 130mph or 209km/h. The horsepower can up to 211hp or 4300rpm and the torque will be 258 Ib-ft. or 1500rpm. 4. 0 Market Analysis 4. 1 Target MarketThe following are the strategy for tar get market. 4. 1. 1 Target Market Segment Strategy Market segmentation for Audi Q5 will be psychographic segmentation which means Audi Company divide the buyers into different categories based on social class, lifestyles or personality characteristics. For the target market segment will be differentiated marketing strategy which means Audi Company produces several types of car such as SUV (Sport Utility Vehicle), Sedan and Sport each targeting its own segment of consumers. As for the product I choose Q5 target market is towards consumer’s lifestyles from higher level income.The target market will be consumers who finding for more comfortable, powerful and luxury option. 4. 1. 2 Market Needs Audi Company is providing customer comfort and luxury cars. Audi have a very good warranty and aftersales services for the customers. Now for all the new Audi models, the customers can choose whether you want to have three, four or five years warranty. So with the few years warranty you ca n enjoy your driving and also no need to worry about the unexpected repair bills. 4. 1. 3 Market Trends Market trends for Audi Q5 is the technology its use for the engine. Audi Q5 has automatic start and stop function for greater fuel.Audi Q5 comes with the Driver’s Information System (DIS) can help consumer to save fuel. Not only that, the market trends for Audi Q5 is because comfort and luxury. 4. 1. 4 Market Growth Production (unit) Production (unit) Year Year Figure: Production of vehicles Audi Q5 Figure above shows the Audi Q5 pass four years production from 2008 to 2011. The models of Q5 have a production of 20,320 in year 2008. Then the production increase from 20,320 to 105,074 in year 2009. The different of both years are 84,754. The productions still continue increase from 2009 to 2010 which mean from 105,074 to 154,604.Lastly for year 2011, the production for the year is 183,678. Compare to the pass four years the production of Audi Q5 is continues increase. 4. 2 I ndustry Analysis 4. 2. 1 Industry Participants/Key Players The industry participant for Audi Q5 is Stefan Sielaff. He is the head of design in Audi Company. He joins the company in year 2006. The key player for Audi Q5 is towards the consumers with high level of income and age above 40. Not only that, Audi Q5 can also be for family uses because it is 7 seaters car. 4. 2. 2 Main Competitors/Competitive Analysis The main competitors for Audi Q5 are Range Rover Evoque and Porsche CayenneRange Rover Evoque: * The main strength of Range Rover Evoque is that it is the sport utility vehicle (SUV) with the engine turbocharged inline four-cylinder which can boost up to 240 horsepower, six-speed automatic transmission and impressive acceleration which is 7. 6 per second. Porsche Cayenne * The main strength of Porsche Cayenne is that it is also sport utility vehicle (SUV) with the engine 8-speed Tiptronic S which can boost up to 380 horsepower, Eight-speed Tiptronic S with Auto start and stop function and impressive acceleration which is 7. 5 per second. 5. Strategy and Implementation Summary 5. 1 Marketing Strategy Marketing strategy for the Audi Company is to hit the annual sales target or increase sales and profitable get back. Audi Company will choose the best strategy to gain profit in order to create customers value. Audi Company market segmentation will be psychographic segmentation which means for the model Q5, the segmentation will base on the individual lifestyles. Audi Company market target will be age above 40 and consumers with high level of income. The target market segment will be differentiated marketing strategy.This is because the Audi Company is going to target on few market segments and provide few models such as A4, TT and Q5. By setting the market targeting, company hope can get higher sales. The market position for Audi Q5 is to combine both aspect in terms of luxury and performance in order to make the Audi Q5 to become a perfect sport utility veh icle. With high quality and luxury car and have also good performance with high tech engine, better interior and exterior are more attract the consumers compare to others competitors. 5. 2 Pricing StrategyIn terms of pricing strategy, marketers have to look into competitors’ strategies and prices to make comparison. The pricing strategy for Audi Company is by cost-based pricing which is convincing consumers of the vehicles value. The company profit will be the most important issue in pricing strategy. Audi Company is using psychological pricing which means it is consider about the pricing but not the world economics. The higher the price of car is, the higher quality of the car is. 5. 3 Promotion Strategy The promotion strategies for Audi Q5 are advertising and public relation.In terms of advertising, Audi Company has to make decisions when setting the advertising budget which is objective, budget decisions, message and media decisions and advertising evaluation. The marketer had chosen the advertising budget by using competitive-parity method in order to prevent promotion war and know what the competitors plans. Public relation is that Audi Company builds a strong relationship with the customers. The public relation company will organise a special event for example car show to promote the cars. By organising the car show public relation people can introduce the benefit of Audi Q5 and the specifications. . 4 Distribution Patterns The distribution patterns for Audi Company will be wholesaling. Audi Company is the wholesaler and the Audi Company will hire selling agents to help the company to gain the sales. The selling agents will sell the cars direct to last consumers. The wholesaler will set the segmentation and targeting consumers in order to identify the consumers and build a strong relationship with them. Selling agents have to explain about the cars specification and pricing to the customers in details to make the customers understand about the car concept. 5. Sales Strategy Sales strategy for Audi Company for model of Q5 is Audi Company have a very good aftersales services and warranty. Each of Audi cars has a warranty of at least 3years. Then, consumers no need to worry about the high repairing cost. Let’s say a customer with an Audi car model of Q5 send his or her car to service and he or she is busying with the job he needs a car to go work while the car repairing. In this case, Audi Company will decide to give the particular customer a same model of car to use while the car is doing services. 5. 6 Sales ForecastThe annual sales for Audi Q5 in year 2011 are 183,678 units so the marketers aim that the next annual sales in year 2012 for Audi Q5 will be 500,000 units. The reason why the marketers aim for more annual sales is because the Audi Company objective is to get benefits. To gain more annual sales the marketing strategy have to be improve in order to have more supply and demand of Audi Q5. 5. 7 Sales Programs T he sales program for Audi Q5 is the marketers will set market segmentation, market targeting, market position and market differentiation to concentrate on a market to increase the annual sales.In terms of pricing, the marketers will consider the target market income level and needs to get an Audi Q5. The marketers also will consider about the consumer judgement on the product. The marketers have to do some promotion in order to introduce the product to the target market. In this case, the product is Audi Q5 so the marketers have to consider the suitable premium product promotion strategy. After all, the marketers have to set a distributer to sell out the product. The distributer is by wholesale which means the Audi Company has to hire a selling agent to distribute the product to the last consumer. 6. 0 Web Plan Summary 6. Website Marketing Strategy Website marketing strategy is something similar to marketing strategy but is only available in online business. First of all, the market ers have to select the target market for Audi Q5. The target market for Audi Q5 is basically on consumers which is with high level of household income and with age 40 above. Audi Q5 is a premium product so for online marketing the consumers have to look into more about details of the company and also the car. Furthermore, the marketers have to look into the competitor’s online advertisement make sure the competitor’s online marketing did not reduces the confident of the consumers.Then, the marketers have to improve the Audi Company advertising skills. In terms of pricing, the marketers have to look into the market target needs. By using psychological pricing which means the consumers thought that the higher price of the car means the higher quality of the car. The consumers buying Audi Q5 is to show status and personal characteristic. The marketers have to create an advertisement either create by own or by hiring the graphic designer. For Audi Company normally the mark eters will hire the famous graphic designer to create a fabulous website page.And the graphic designer will helps to create the content of the advertising which is the slogan of the Audi Company by giving consumers message about the car comfort and luxury. In addition, the marketers have to monitor the advertising in terms of maintaining the latest news of the website. 6. 2 Development Requirements The marketers have to make sure the budget of the advertising did not over the cost so that the company did not lose any profit. The costing by hiring a famous graphic designer are very high so the marketers have to make sure that the online marketing are successful and hit the target of sales.List of References Audi. com (n. d. ) Corporate strategy > Audi at a glance > Investor Relations > Audi Worldwide. [online] Available at: http://www. audi. com/com/brand/en/company/investor_relations/audi_at_a_glance/corporate_strategy. html [Accessed: 28 Nov 2012] En. wikipedia. org (1937) Volkswag en Group – Wikipedia, the free encyclopedia. [online] Available at: http://en. wikipedia. org/wiki/Volkswagen_Group [Accessed: 28 Nov 2012]. Fleetdirectory. co. uk (2012) Audi profile and Audi company details. [online] Available at: http://www. fleetdirectory. co. k/audi/ [Accessed: 28 Nov 2012]. Audi. com (n. d. ) Careers > Audi Worldwide. [online] Available at: http://www. audi. com/com/brand/en/company/careers. html [Accessed: 28 Nov 2012]. Models. audiusa. com (2012) Detailed Specifications > Features and Specifications > Audi Q5 > Audi of America. [online] Available at: http://models. audiusa. com/q5/detailed-specifications [Accessed: 28 Nov 2012]. En. wikipedia. org (2009) Audi Q5 – Wikipedia, the free encyclopedia. [online] Available at: http://en. wikipedia. org/wiki/Audi_Q5#Transmissions [Accessed: 28 Nov 2012]. Models. audiusa. om (2012)  Engines > Features and Specifications > Audi Q5 > Audi of America. [online] Available at: http://models. audiusa. com/q5 /engines [Accessed: 28 Nov 2012]. Landrovermalaysia. com. my (2011) Land Rover – Media. [online] Available at: http://www. landrovermalaysia. com. my/media_rangerover44tdv8. asp [Accessed: 28 Nov 2012]. Topgear. com (2012) Porsche Cayenne GTS unveiled in Malaysia – TopGear Malaysia. [online] Available at: http://www. topgear. com/my/7667-porsche-cayenne-gts-unveiled-in-malaysia/ [Accessed: 28 Nov 2012]. Porsche. com (2012) Technical Specs – Cayenne Diesel – Cayenne Overview – Dr.Ing. h. c. F. Porsche AG. [online] Available at: http://www. porsche. com/pap/models/cayenne/cayenne-diesel/featuresandspecs/ [Accessed: 28 Nov 2012]. Annualreport2011. volkswagenag. com (2011) Volkswagen Group – Annual Report 2011 – Audi. [online] Available at: http://annualreport2011. volkswagenag. com/divisions/audi. html [Accessed: 28 Nov 2012]. Audi. com (n. d. ) Corporate strategy > Audi at a glance > Investor Relations > Audi Worldwide. [online] Availab le at: http://www. audi. com/com/brand/en/company/investor_relations/audi_at_a_glance/corporate_strategy. html [Accessed: 28 Nov 2012].Models. audiusa. com (2012) Detailed Specifications > Features and Specifications > Audi Q5 > Audi of America. [online] Available at: http://models. audiusa. com/q5/detailed-specifications [Accessed: 28 Nov 2012]. CNET (2009)  Audi Q5 delivers sports car handling. [online] Available at: http://reviews. cnet. com/8301-13746_7-10309171-48. html [Accessed: 28 Nov 2012]. Topgear. com (2012) Porsche Cayenne GTS unveiled in Malaysia – TopGear Malaysia. [online] Available at: http://www. topgear. com/my/7667-porsche-cayenne-gts-unveiled-in-malaysia/ [Accessed: 28 Nov 2012].Audi UK (2012) Saving you fuel < Q5 < Q5 < Models < Audi UK. [online] Available at: http://www. audi. co. uk/new-cars/q5/q5/saving-you-fuel. html [Accessed: 28 Nov 2012]. Babyrr. com (2012) babyRR. com – The Range Rover Evoque Forum – Negative Consumer Reports Revie w. [online] Available at: http://babyrr. com/forum/archive/index. php/thread-2845-1. html [Accessed: 28 Nov 2012]. Porsche. com (2012) Drive – Features – Panamera S Hybrid – Dr. Ing. h. c. F. Porsche AG. [online] Available at: http://www. porsche. com/usa/models/panamera/panamera-s-hybrid/detail/drive/ [Accessed: 28 Nov 2012]. speedonline. com (n. d. ) PDK vs. Tiptronic – 6speedonline. com Forums. [online] Available at: http://www. 6speedonline. com/forums/cayenne-958/273697-pdk-vs-tiptronic. html [Accessed: 28 Nov 2012]. About. com Small Business: Canada (2000)  Part Two of the 5 Step Internet Marketing  Plan. [online] Available at: http://sbinfocanada. about. com/od/onlinebusiness/a/netcampaignpp_2. htm [Accessed: 28 Nov 2012]. Marketing, An Introduction ARMSTRONG, G. and KOTLER, P. (n. d. ) Marketing, An Introduction. 11th ed. United State of America: Pearson Education

Learn About the Sahara Desert

The Sahara Desert is located in the northern portion of Africa and covers over 3,500,000 square miles (9,000,000 sq km) or roughly 10% of the continent. It is bounded in the east by the Red Sea and it stretches west to the Atlantic Ocean. To the north, the Sahara Deserts northern boundary is the Mediterranean Sea, while in the south it ends at the Sahel, an area where the desert landscape transforms into a semi-arid tropical savanna. Since the Sahara Desert makes up nearly 10% of the African continent, the Sahara is often cited as the worlds largest desert. This is not entirely true, however, as it is only the worlds largest hot desert. Based on the definition of a desert as an area receiving less than 10 inches (250 mm) of precipitation per year, the worlds largest desert is actually the continent of Antarctica. Geography of the Sahara Desert Stocktrek Images / Getty Images The Sahara covers parts of several African nations including Algeria, Chad, Egypt, Libya, Mali, Mauritania, Morocco, Niger, Sudan, and Tunisia. Most of the Sahara Desert is undeveloped and features a varied topography. Most of its landscape has been shaped over time by wind and includes sand dunes, sand seas called ergs, barren stone plateaus, gravel plains, dry valleys, and salt flats. Around 25% of the desert is sand dunes, some of which reach over 500 ft (152 m) in height. There are also several mountain ranges within the Sahara and many are volcanic. The highest peak found in these mountains is Emi Koussi, a shield volcano that rises to 11,204 ft (3,415 m). It is a part of the Tibesti Range in northern Chad. The lowest point in the Sahara Desert is in Egypts Qattara Depression at -436 ft (-133 m) below sea level. Most of the water found in the Sahara today is in the form of seasonal or intermittent streams. The only permanent river in the desert is the Nile River that flows from Central Africa to the Mediterranean Sea. Other water in the Sahara is found in underground aquifers  and in areas where this water reaches the surface, there are oases and sometimes small towns or settlements like the Bahariya Oasis in Egypt and Ghardaà ¯a in Algeria. Since the amount of water and topography varies based on location, the Sahara Desert is divided into different geographic zones. The center of the desert is considered hyper-arid and has little to no vegetation, while the northern and southern portions have sparse grasslands, desert shrub and sometimes trees in areas with more moisture. Climate of the Sahara Desert Samere Fahim Photography / Getty Images Although hot and extremely dry today, it is believed that the Sahara Desert has undergone various climatic shifts for the last few hundred thousand years. For example, during the last glaciation, it was bigger than it is today because precipitation in the area was low. But from 8000 BCE to 6000 BCE, precipitation in the desert increased because of the development of low pressure over ice sheets to its north. Once these ice sheets melted, however, the low pressure shifted and the northern Sahara dried out but the south continued to receive moisture due to the presence of a monsoon. Around 3400 BCE, the monsoon moved south to where it is today and the desert again dried out to the state it is in today. In addition, the presence of the Intertropical Convergence Zone, ITCZ, in the southern Sahara Desert prevents moisture from reaching the area, while storms north of the desert stop before reaching it as well. As a result, the annual rainfall in the Sahara is below 2.5 cm (25 mm) per year. In addition to being extremely dry, the Sahara is also one of the hottest regions in the world. The average annual temperature for the desert is 86 °F (30 °C) but during the hottest months temperatures can exceed 122 °F (50 °C), with the highest temperature ever recorded at 136 °F (58 °C) in Aziziyah, Libya. Plants and Animals of the Sahara Desert kristianbell / Getty Images Due to the high temperatures and arid conditions of the Sahara Desert, the plant life in the Sahara Desert is sparse and includes only around 500 species. These consist mainly of drought and heat resistant varieties and those adapted to salty conditions (halophytes) where there is sufficient moisture. The harsh conditions found in the Sahara Desert have also played a role in the presence of animal life in the Sahara Desert. In the central and driest part of the desert, there are around 70 different animal species, 20 of which are large mammals like the spotted hyena. Other mammals include the gerbil, sand fox,  and Cape hare. Reptiles like the sand viper and the monitor lizard are present in the Sahara as well. People of the Sahara Desert Zine Elabidine Laghfiri / EyeEm / Getty Images It is believed that people have inhabited the Sahara Desert since 6000 BCE and earlier. Since then, Egyptians, Phoenicians, Greeks,  and Europeans have been among the peoples in the area. Today the Saharas population is around 4 million with the majority of the people living in Algeria, Egypt, Libya, Mauritania, and Western Sahara. Most of the people living in the Sahara today do not live in cities; instead, they are nomads who move from region to region throughout the desert. Because of this, there are many different nationalities and languages in the region but Arabic is most widely spoken. For those who do live in cities or villages on fertile oases, crops and the mining of minerals like iron ore (in Algeria and Mauritania) and copper (in Mauritania) are important industries that have allowed population centers to grow.

Essay on Corporal Punishment - 2065 Words

Corporal Punishment Since the mid-1950s, parents and psychologists have been battling over the topic concerning corporal punishment. The parents were raised in homes where corporal punishment was used, and they feel that it was a successful technique that raised them well. Psychologists, on the other hand, conducted research; a lot of which was biased and false, telling parents that corporal punishment was bad for their children. After years of researching and studying the effects of corporal punishment, the most popular theories stating that it is a harmful technique, were proven wrong. Corporal punishment is found to be a good technique in the right situations, with the right motives, and using the correct tools.†¦show more content†¦In the past, the media has been known to be very anti-corporal punishment. Due to their opinion that it has a negative effect on children, they mainly publish only anti-corporal punishment articles. When an anti-corporal punishment book is newly published, such as Beating the Devil Out of Them, by Murray A. Straus, or The Case against Spanking, by Irwin A. Hyman, the media hypes up the new books, encouraging parents to go out and buy them. In 1997, Straus was interviewed on ABC-TV about his opinions on spanking. He believes that if parents stop spanking, ?We?ll have?lower costs to deal with crime and mental illness? (Mulrine and Rosellini p3). This statement was farfetched and false because his conclusion was drawn from his studies that were later proven to be incorrect. According to Mulrine and Rosellini, ?Straus went even further, asserting that spanking helps foster punitive social attitudes, such as support for bombing raids to punish countries that support terrorists.? The reason why the media has such an effect on the minds of parents today is because most of the authors are psychologists or child development educators, which intimidates many adults. Despite what adults may feel is the correct form of punishment, they will not continue if a professional tells them that they are causing physical, mental, and social harm to their child.Show MoreRelatedCorporal Punishment1764 Words   |  8 PagesCORPORAL PUNISHMENT RESEARCH STUDY CHAPTER 4: DATA ANALYSIS, INTERPRETATION AND PRESENTATION OF FINDINGS 4.1 INTRODUCTION To interpret something is to give it a meaning., Ttherefore, data analysis is the act of organising and reducing the data to a more manageable and interpretable form (Krà ¼ger, De Vos, Fouchà © Venter, and 2005: 218). To put it more concisely, data analysis is the organisationing of raw data into more concise and intelligible data which can later be analysed (BlessRead MoreCorporal Punishment Is Not Uncommon851 Words   |  4 Pagesbeginning of recorded history, parents have used corporal punishment as a form of discipline. Bible verses such as this instructs us that spanking as a form of corrective behavior coincides with Christian ideology. In the early stages of a child’s life, before the ability to understand reasoning and explanations, corporal punishment is necessary to correct undesirable behavior and promote discipline. In recent years, this particular form of punishment has been banned in educational institutions andRead More Corporal Punishment Essay895 Words   |  4 PagesCorporal punishment is a very controversial topic that is being discussed amongst educators across the nation. Corporal punishment refers to any physical form of punishment, but in this case it refers to in schools. Currently there are many different terms used to label corporal punishment, for example, it has been called spanking, paddling, caning, lashing, popping, smacking, whipping or beating. Each term carries its own different meaning, but they all represents some form of corporal punishmentRead MoreEssay on Corporal Punishment1745 Words   |  7 PagesThe deciding factor in the future of corporal punishment is seen in the Ingraham v. Wright Supreme Court case. In 1970, James Ingraham, an eighth grade student of Drew Junior High School was one of the many beneficiaries of corporal punishment distributed by Willie Wright, the principal of the high school. The rationality behind Ingraham’s punishment was that he was slow to respond to his teacher instruc tions. As a result, his teacher sent him to the principal office where he bent over the tableRead MoreEffectiveness of Corporal Punishment1320 Words   |  5 Pagesof punishment is most efficient in eliciting avoidance behaviors. For a number of years the debate about the use and effectiveness of corporal punishment by teachers has divided educators, parents and ministry officials. As a result, researchers has tried their best to determine whether punishment or harm to a child does indeed thwart misbehavior and encourage students to follow the rules and regulations set forth by the schools. Although, Trinidad and Tobago has banned corporal punishment itRead MoreCorporal Punishment in Schools1531 Words   |  7 PagesCorporal punishment in schools Advocates of school corporal punishment argue that it provides an immediate response to indiscipline and that the student is quickly back in the classroom learning, rather than being suspended from school. Opponents believe that other disciplinary methods are equally or more effective. Some regard it as tantamount to violence or abuse. In the United States and the United Kingdom, and generally in the English-speaking world, the use by schools of corporal punishmentRead MoreIs Corporal Punishment Child Abuse?841 Words   |  4 Pagesthat corporal punishment is a part of the list of child abuse. 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The modernization of psychology has proved that hitting children will not help them learn thatRead MoreCorporal Punishment in Schools1484 Words   |  6 PagesCorporal Punishment in Schools Corporal punishment is the deliberate infliction of pain as retribution for an offence, or for the purpose of disciplining or reforming a wrongdoer, or to deter attitudes or behaviour deemed unacceptable (Miller, Vandome, amp; McBrewster, 2009). Corporal punishment can be divided into three categories, these include: judicial, domestic and school. For the purpose of this essay we will be focusing on school corporal punishment, the advantages and guidelines to followRead MoreCorporal Punishment And Its Usage986 Words   |  4 Pagesof whether or not parents and teachers should use corporal punishment in the name of discipline had caught my eye for several reasons. One of the most important reasons is that I was beaten by a wooden paddle while I was growing up. I was about 12 years of age when my teacher beats all of my classmates including me just because one of us was misbehaving. That was in Baghdad, Iraq, where teachers and parents are allowed to use corporal punishment freely wi thout any fear. Another reason is that I was

Comparative Stylistic Analysis of a Poem - 3580 Words

Comparative Stylistic Analysis of a Poem Submitted to: Mrs. Daisy O. Casipit Submitted by: Lovely Anne B. Unquida (BSEd3-3) October 2013 Easter Wings by George Herbert Lord, who createdst man in wealth and store, Though foolishly he lost the same, Decaying more and more, Till he became Most poore: With thee Oh let me rise As larks, harmoniously, And sing this day thy victories: Then shall the fall further the flight in me. My tender age in sorrow did beginne : And still with sicknesses and shame Thou didst so punish sinne, That I became Most thinne. With thee Let me†¦show more content†¦Herbert s poems are characterized by a precision of language, a metrical versatility, and an ingenious use of imagery or conceits that was favored by the metaphysical school of poets.3 They include almost every known form of song and poem, but they also reflect Herbert s concern with speech--conversational, persuasive, proverbial. Carefully arranged in related sequences, the poems explore and celebrate the ways of God s love as Herbert discovered them within the fluctuations of his own experience.2 Because Herbert is as much an ecclesiastical as a religious poet, one would not expect him to make much appeal to an age as secular as our own; but it has not proved so. All sorts of readers have responded to his quiet intensity; and the opinion has even been voiced that he has, for readers of the late twentieth century, displaced Donne as the supreme Metaphysical poet. Easter Wings â€Å"Easter Wings† is the work of a poet who accepted the truths of the Christian religion with piety, reverence, and humility. Often in Herbert’s work this attitude of quiet acceptance finds expression in poetry that is at once simple in theme and subtly inventive in poetic style and form. This combination makes Herbert not only one of England’s finest devotional poets but also one ofShow MoreRelated The Victims Essay1216 Words   |  5 Pagesof private suffering within â€Å"The Victims† by Sharon Olds is implied through contradictive perspectives. In the poem there is a shift in focus and tone during line 17. The poem addresses issues of suffering from two distinct perspectives, the first coming from a little girl and the second a grown woman. The narrative, imagery and diction are different in the two contrasting parts of the poem, and the second half carefully qualifies the first, as if to illustrate the more mature and established attitudesRead Mor ePoectic Analsis on Sonnet 18 Shakespeare2545 Words   |  11 Pages Introduction Stylistic analysis involves examining the linguistic structure of a text and show the role which the linguistic structure plays in helping a reader to arrive at an interpretation of that text. 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Bloor and Bloor note that â€Å"a characteristic of cohesive reference is that, on second and subsequent mention, instead of being named, the person or thing being referred to may be indicated by means of a pronoun, demonstrative or a comparative† (93). In other words, the referring item must be co-referential to its referent. Reference can point within a text (endophoric) or outside the text (exophoric). The following passage displays the use of personal reference to achieve cohesion: Read MoreLiterary Devices in Pride and Prejudice8198 Words   |  33 Pagesof the Lexical Stylistic devices (Metaphor, metonymy, irony, simile, epithet) in the novel â€Å"Pride and Prejudice† by Jane Austen† DIPLOMA PAPER Scientific Supervisor: E. B. Jumakeeva Done by: Satarova Rahat, group: A08-2 Contents: Pages: Introduction Chapter I. 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Personal Response on Sexual Identity Free Essays

I am guided by the pursuit of pleasure because I prefer to do what feels right rather than what is best. I answer to my gut feeling or listen to my heart if you will. Was raised to do what Is best for me and not for anyone else, and have also taught myself never regret anything that I do but learn and grow from my mistakes. We will write a custom essay sample on Personal Response on Sexual Identity or any similar topic only for you Order Now I also relate to the value rationalism, which may seem like I contradict myself but sometimes I do stop and think about the consequences before I act instead of living in the moment. In my past, I have made some terrible mistakes and has made me want to be more cautious about certain situations I come across. I believe that I will always relate to these values. Critical Thinking and Sexual Decision Making People may not know that they use critical thinking every time they make a sexual decision, but I know how Important It Is to think a sexual decision through before making a decision. I would consider myself a skeptic even after this class. Being a skeptic means that I have to question anything related to sexual activities. I find it important to think about the consequences before making a decision because I can avoid making mistakes. A time that I had to use critical thinking was when I was deciding whether to lose my virginity or not. That decision was not something that I could choose right away but would take me a while to think about the consequences. It was my decision ultimately to make, and no one could help me decide. Critical thinking is a must anytime you are about to make a life-altering decision. Gender Identity Gender identity is the belief in which you truly are. Before we are born we are given a sex assignment, based on the internal and external organs we have in the womb. As e grow up, we learn whom we are and determine which gender we agree with. Most of the time we identify with the gender we were assigned with when In the womb or after birth. There are times that Individuals choose the opposite gender than the one they were assigned. Factors that help determine gender identity is genetic factors, social factors and environmental factors. Between man and woman, 23 chromosomes are combined to make up the genetic code. The egg carriers the X sex chromosome and the sperm can carry either the X or Y sex chromosome. This is the sex assignment and usually the gender most people identify as. Social factors help they raised you as a boy, you would most likely identify yourself as a boy. Also, your peers can have an effect on how you determine your gender identity. If one wants to fit in, he or she may try to identify as the gender that their peers are. Environmental factors can help determine your gender identity by naturally shaping you into whom you believe you are. People go through many situations that can have an effect on your gender identify. The factors that have affected my gender identity are genetic factors, environmental factors and social factors. At birth, it was determined that I m a girl because of my internal and external organs I have. Social and environmental factors determined my gender identity because my parents raised me based on my sex assignment. My parents and our society taught me that there was only one way. Which technically meant that I had no say in my gender identity since I was born as a girl I was to remain a girl. The factor that most helps me to determine my gender identity was the social factor of my parents raising me as I was meant to be. Masculinity and Femininity On the continuum of masculinity-femininity, I fall close to the middle but closer to Minnie. I like to get dressed up and be â€Å"girl’ with makeup and purses, but I also like to hang with the guys and watch football and drink a beer. I would not say I am masculine in any way, but I do have masculine tendencies because I’m not afraid to get dirty. I grew up with both parents so I would say they balanced my feminine and masculine qualities. They taught me the important parts of being feminine and masculinity. My mother taught me to act like a lady, and my father taught me how to change a tire. Attraction There are three components of attractiveness; they are attitude, physical attraction ND reciprocity. The first thing someone notices about another person is his or her physical appearance. What makes a person want to further the relationship is his or her attitude. If they find the attitude to be attractive, chances are they will try to further the relationship. Reciprocity is when both parties want the same thing and will work together to make their relationship a lasting one. The factor that is most important to me would be an attitude because while physical attraction is the first thing I notice, attitude is the component that makes me want to act on my feelings. If someone does not have a good attitude or a similar attitude as mine, I will not find him or her attractive. Styles of Love The styles of love that are constant in my life right now are romantic love, possessive excited love and friendship. Romantic love has always been a constant in my life because I am a lover. When I fall in love, I fall hard. Romantic love is probably the truest love today. Possessive excited love is a style of love that I find in my life today. Although my boyfriend and I are not possessive, we have a lot of excitement in our relationship. The excitement to see each other after a long day of work or the excitement to have a date night keeps our relationship strong. Before my boyfriend and I decided to be in a relationship, we were really great friends. We bonded instantly and got along very well. When I started to feel like being friends was not enough for me, I had to let him know. Historical and Scientific Perspectives on Homosexuality Homosexuality is when an individual is attracted sexually or romantically to people of in our society we have people who protest against gays having equal rights such as arraign. Of course, our society has come a long way with heterosexuals fighting along side the homosexuals for the their rights. Historical and scientific perspectives have shaped the way I perceive my sexual orientation and myself. Historically, homosexual practices were either done in secret or known about but shunned. Homosexuals were looked down on and seen as abominations. In the past individuals who were accused of homosexuality were convicted by the â€Å"Office of the Night†, which was a group of Christians who felt negatively on homosexuals. In today’s society, homosexuals do not have to hide that they are gay because they can not be convicted for whom they are. Unfortunately, there are still individuals out there that do not agree with homosexuality. There is still the potential of gay individuals being harassed by those individuals. Hate crimes are still common in our society. I am not gay, but I do have gay friends and family, and I do not look at them any differently; instead I stand beside them and protect them from any hate that comes their way. History has only taught me that we need to fight for the rights and that I need to be true to myself. Scientific perspectives have researched the possibility of genetics and mental health being the cause of homosexuality. They have studied family trees to determine if homosexuality can be passed down through generations. They only found that the X chromosome could influence sexual orientation. The researchers have also studied the brain and the possibility that homosexuality can be caused by a mental illness of some sort. Scientific perspectives have not reflected on my sexual orientation. I am straight because I choose to be. I believe that anyone should be able to love whoever they want without being Judged for it. Abortion When I was younger I always thought abortion was wrong because it was taking a life of a baby. As I grew up and learned more, I realized I was making my decision on abortion based off of others ideas of abortion. I became aware of abortion when a friend of mine in high school had an abortion after having sex once. I understood why she would want an abortion because of being in high school and she had her whole life ahead of her. Her family was very strict, and she was worried about her parents disowning her. How to cite Personal Response on Sexual Identity, Papers

Business Capstone Project Complex Business Structure

Question: Discuss about the Business Capstone Project for Complex Business Structure. Answer: Introduction: With the increasingly complex business structure, the role human resource management has become extremely crucial for fulfilling all the responsibilities of the operational process. Effective utilization of human resource practices has allowed organizations to keep talent associated with the organizations for long period of time that is necessary for achieving sustainable growth in the market (Aswathappa, 2013). Over the years, many studies have been developed on the over the HRM concept that has helped organizations to fulfil all the responsibilities in an appropriate way. On the contrary, lean HRM is a relatively new concept that primarily concerned with the employees cultural dynamics and leadership structure that is required for fulfilling all the objectives related to operational process. Lean HRM has helped organizations to utilize all the modern trends in an appropriate way that allows reducing the cost related to the operational process. In addition, lean HRM practices have a lso helped to add value to the employees, which influence them to give their best at the workplace. Lean HRM also has helped organizations to develop new type of relationship between employees and management (Bamberger, Biron Meshoulam, 2014). As a result, it has helped organizations to perform several complex business responsibilities in an effective way. In this study, the focus will be on several aspects of lean HRM practices and its expected impact on the effectiveness of the operational process. The study will focus on the effective development of hypothesis regarding the several aspects of lean HRM management concept so that it can able to highlight the kind of impact it can have on the productivity of the business enterprises. H0: Lean HRM practices is more effective than traditional HRM practices in the organizational structure H1: Lean HRM practices is not more effective than traditional HRM practices in the organizational structure As per the article by Delahaye (2015), traditional HRM process deals with several organizational activities that allow fulfilling all the responsibilities related to business processes in an appropriate manner. Traditional HRM primarily focuses on the inclusion of different policies and procedures for handling different activities of the organizations. In traditional HRM practices, prime focus provided on the development of culture and values in the organizational framework so that employees can give their best at the workplace. Furthermore, Boxall (2014), have highlighted recruitment and selection process is among the prime responsibilities of the HRM that allows organization to fulfil all the responsibilities in an effective way. Appropriate selection of talents is significant for achieving sustainable growth in the competitive market. For that reason, traditional HRM practices focus on the series activities at time of recruiting people within the organizational structure. Traditio nal HRM practices also deal with the identification of training and development needs in several departments, which is necessary for enhancing the performance level of the organization. As per the article by Bratton and Gold (2012), traditional HRM practices also include effective measurement of the performance level of the employees, which allow organizations to provide effective career enhancement process to the employees. Thus, it helps organizations to motivate employees to give their best at the workplace. In addition, traditional HRM practices also have provided focus on the effective development of the organizational structure so that all the activities can move towards a specific direction. On the other hand, lean HRM practices focus on continues improvement procedures so that it can able to fulfil all the responsibilities in an appropriate manner. The focus on lean management procedure is on the efficiency level of the operational process. As per the article by Edwards et al. (2013) lean HRM process include open communication, management commitment, change in organizational structure, training and team working perspective that can have major impact on the organizational procedure. For instance, lean HRM process has focused on continues improvement process of communication procedure so that all employees can able to understand their roles and responsibilities in an appropriate way. Furthermore, lean HRM practices focus on the effective evaluation of cultural and environmental change and its expected impact on the organizational business perspectives. Therefore, it allows organizations to develop several precautionary steps in order to avoid any difficulties in the opera tional process. As per the article by Dias (2016), lean HRM procedure helps to create an ally in the lean transformational process by the virtue of interactions. Thus, it actually focuses on the effective enhancement of the provided services of the HR department so that work culture of the organization remains intact. Lean HRM process also not only focuses on the effective utilization of coordinate training so that employees can able to handle all types of complex future challenges in an appropriate way. It has also allowed the organizations to reduce the impact of cultural change on the work environment that eventually will create positive impact profitability perspectives of business enterprises. H0: Organizations need to include lean HRM practices for fulfilling all the requirement of the operational process H1: Organizations do not need to include lean HRM practices for fulfilling all the requirement of the operational process As per the article by Hendry (2012), effective utilization of human resource management is extremely important for fulfilling all the responsibilities in an appropriate manner. The prime objectives of lean are to develop a culture for continues enhancement of the employee involvement rate for the organizational responsibilities. It has been assessed that the prime objective of initiating lean HRM practices is to enhance the value provided to the customers. Thus, lean HRM is trying to provide assistance to the organizations so that they can able to gain sustainable growth with limited resources. In the present competitive business environment, minimization of operational cost has become necessary for fulfilling all the business objectives in an effective manner. As per the article by Martnez-Jurado et al. (2013) lean HRM practices focuses on the systematic implementation of the procedure so that it can able to reduce any wastage of resources. Thus, it actually helps to increase the ef ficiency level of the operational process, which is necessary for achieving sustainable growth in the market. As highlighted by Mathis et al. (2016) continues utilization of advance technologies has induced employees to learn several new techniques for fulfilling all the responsibilities of the operational process. Therefore, it has become necessary for the HR team to identify the significance of training requirements for the enhancing the effectiveness of the operational process. For that reason Jrgens and Krzywdzinski (2013) have mentioned that organizations have to focus on the lean HRM practices to successfully provide value to the customers. Now, it has been assessed that providing additional values to the customers is essential for achieving sustainable growth in the market. In fact, value added services actually helps to develop strong brand image for a particular organization that eventually help to enhance the profitability level of a business enterprise. In addition, it also has helped organizations to reduce the amount of resources required for fulfilling all the requirements of t he operational procedure. As per the article by Mondy and Martocchio (2016), the inclusion of lean approach in the organizational environment helps to develop a culture where every employee can contribute to the decision-making procedure. As a result, lean HRM practices actually allow organizations to enhance the belongingness among the employees that eventually helps to reduce employee attrition rate. Thus, it helps organizations to keep talent associated with the organizations for a long period of time, which eventually create positive impact on the profitability perspectives of business enterprise. As per the article by Nslund (2013) lean HRM practices allows organizations to identify employees who are not being utilized to the fullest. Therefore, it is actually helping organizations to implement separate plans for those employees so that they can able to give their best at the workplace. As a result, it is increasing the effectiveness of the operational process, which will creat e direct impact on the profitability perspectives of the organization. H0: Organizations have to include lean HRM practices for effective utilization of Six-Sigma structure H1: Organizations do not have to include lean HRM practices for effective utilization of Six-Sigma structure As per the article by Slack, Brandon-Jones and Johnston (2013), organizations need to implement each and every strategy that can have positive impact on the profitability perspectives. Now, it can easily be understood that lean HRM practices are among the new phenomenon that can take a business further towards achieving its business goals in an effective way. However, several studies have highlighted the fact that organizations need to develop a clear plan for initiating lean approach in an effective way. Otherwise, it can create difficulties in fulfilling all the requirements of the operational process. Firstly, organizations need to identify the quality of provided services in order to highlight the areas where changes need to be initiated in an effective way (Tyagi et al., 2015). After that, organizations need to provide prime focus on the customers of HR or senior management so that all the initiated strategies can add value to the customers. Thus, lean HRM practices include fact ors like the effective development of staff policies guidelines, proper wage management, proper utilization of staff information system so that all departments of the organizations can work towards a single goals or objectives. On the other hand, Purce (2014) have highlighted that the time required for fulfilling all the requirements related to the recruitment process is extremely important. In the case of traditional HRM practices, organizations focus on the utilization of systematic procedures for fulfilling the requirements of the recruitment process. Therefore, it often requires too much time that reduces the effectiveness of the operational process of the organization. However, in case of lean HRM practices, special attention is provided to the time required for fulfilling all the activities related to recruitment process in an appropriate way. Therefore, it helps organizations to maintain the effectiveness of the operational process, which is expected to create positive impact on the profitability perspectives. As per the article by Truss, Mankin and Kelliher (2012) utilization of lean HRM practices can actually help to increase the satisfaction level of the line workers, as it allows them to contribu te both physically and mentally. Therefore, it is expected that lean HRM practices will help to increase the efficiency level of the production process of the organizations that eventually increase the profit margin in an effective way. However, Urtasun-Alonso et al. (2014) have mentioned that utilization of lean HRM policies can actually create confusion among the employees regarding the roles and responsibilities, which is likely to create an adverse impact on the operational process of the organization. Furthermore, it can reduce the significance of the senior management at the time of developing any decision for the business processes. In addition, reduction of all non-value added work eliminates buffers from the production process. As a result, it increases the amount of pressure employees have to face for fulfilling all the requirements of the operational process. Thus, it can actually increase the issues associated with the employee exploitation process. In fact, Tyson (2014) have mentioned that it is inevitable for the organizations to focus on the employee exploitation perspectives for achieving all the objectives associated with the lean approach. However, the lean approach can actually increase the profit level of the organizations and also can provide competitive advantage in the market. However, senior management should not confound their appreciation for quality improvements and cost reduction with the employee gratification at making these improvements possible. For that reason, several studies have mentioned that lean approach of the organizations is just a modified Taylorist approach. H0: Lean HRM practices help organizations to establish financial practicality in any business enterprise H1: Lean HRM practices do not help organizations to establish financial practicality in any business enterprise As per the article by Vandenabeele, Leisink and Knies (2013), lean approach argues that the crucial element in implementing change needs to evaluate in an effective way. Otherwise, the entire operational process of the organization can completely breakdown, which will obviously create adverse impact on the profit level. Thus, the impact of lean HRM practices on the financial condition of the organization depends on the implementation process. For instance, organizations need to evaluate the value chain process in such a way so that it can able to implement lean approach in an efficient way. Werner (2014) have suggested that It has become conventional wisdom that higher levels of management should learn to listen to the primary work team since they know the most about how to get the job done. It indicates the fact that organizations not only have to provide training to the employees regarding their roles and responsibilities but also need to enhance the knowledge level regarding the p roblem solving methods. Otherwise, it will be very difficult for employees to provide any effective suggestions to the senior management, which will hamper the objective of lean approach. However, Sparrow, Hird and Cooper (2014) have highlighted the fact that reduction of buffers in the operational or production process is the key objective of the lean approach. Therefore, it is expected that if an organization can able to utilize all the factors associated with lean approach, it will definitely can able to increase the profit level of the organization. Furthermore, lean approach helps organizations to utilize DMAIC (Define, Measure, Analyze, Improveand Control) technique, which can help to include several statistical tools for the operational process. Lean approach also induce organizations to update the staff information system in continues manner. Therefore, it allows all the department of the organizations to work in synchronise way, which will increase the efficiency level of the operational process. Therefore, it can be assessed that lean approach can have major positive impact on the financial perspective of the business enterprises. On the other hand, lean app roach helps organizations to maintain a flexible workforce that will allow handling several complex challenges in an appropriate manner. However, in order to develop flexible approach organizations have to provide effective training to the employees so that they can able to adjust with the lean approach in an appropriate way. Furthermore, organizations also need to ensure that team bonding among the employees are in good condition. Otherwise, the entire operational process can completely breakdown, which will create huge adverse impact on the financial condition of the business enterprises. Conclusion: From the above discussion, it can be assessed that lean approach is an evolving concept that can have major impact on the business perspectives of the organizations. The study has highlighted the fact that lean HRM approach has the potential to reduce the cost associated with the operational process. Therefore, it is likely to create direct positive impact on the profit level of the business enterprises. The study has highlighted that lean HRM practices can actually help organizations to gain competitive advantage in the market. Therefore, it is expected that more organizations would focus on the lean approach in near future for achieving sustainable growth in the market. References: Aswathappa, K. (2013).Human resource management: Text and cases. Tata McGraw-Hill Education. Bamberger, P. A., Biron, M., Meshoulam, I. (2014).Human resource strategy: Formulation, implementation, and impact. Routledge. Boxall, P. (2014). The future of employment relations from the perspective of human resource management.Journal of Industrial Relations, 0022185614527980. Bratton, J., Gold, J. (2012).Human resource management: theory and practice. Palgrave Macmillan. Delahaye, B. (2015).Human resource development. Tilde Publishing. Dias, L. (2016). Human resource management.Human Resource Management. Edwards, P. K., Snchez-Mangas, R., Tregaskis, O., Levesque, C., McDonnell, A., Quintanilla, J. (2013). Human resource management practices in the multinational company: A test of system, societal, and dominance effects.Industrial Labor Relations Review,66(3), 588-617. Hendry, C. (2012).Human resource management. Routledge. Jrgens, U., Krzywdzinski, M. (2013). Breaking off from local bounds: human resource management practices of national players in the BRIC countries.International Journal of Automotive Technology and Management,13(2), 114-133. Martnez-Jurado, P., Moyano-Fuentes, J., Jerez Gmez, P. (2013). HR management during lean production adoption.Management decision,51(4), 742-760. Mathis, R. L., Jackson, J. H., Valentine, S. R., Meglich, P. (2016).Human resource management. Nelson Education. Mondy, R., Martocchio, J. J. (2016). Human resource management.Human Resource Management, Global Edition. Nslund, D. (2013). Lean and six sigma-critical success factors revisited.International Journal of Quality and Service Sciences,5(1), 86-100. Purce, J. (2014). The impact of corporate strategy on human resource management.New Perspectives on Human Resource Management (Routledge Revivals),67. Slack, N., Brandon-Jones, A., Johnston, R. (2013). Operations management. Sparrow, P., Hird, M. Cooper, C. L. (2014) Do We Need HR?: Repositioning People Management for Success. United Kingdom: Palgrave Macmillan. Truss, C., Mankin, D., Kelliher, C. (2012).Strategic human resource management. Oxford University Press. Tyagi, S., Cai, X., Yang, K., Chambers, T. (2015). Lean tools and methods to support efficient knowledge creation.International Journal of Information Management,35(2), 204-214. Tyson, S. (2014).Essentials of human resource management. Routledge. Urtasun-Alonso, A., Larraza-Kintana, M., Garca-Olaverri, C., Huerta-Arribas, E. (2014). Manufacturing flexibility and advanced human resource management practices.Production Planning Control,25(4), 303-317. Vandenabeele, W. V., Leisink, P. L. M., Knies, E. (2013). Public value creation and strategic human resource management: Public service motivation as a linking mechanism.Managing social issues: A public values pserspective, 37-54. Werner, J. M. (2014). Human resource development human resource management: so what is it?.Human Resource Development Quarterly,25(2), 127-139.